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Analysis of the FMCG market and development of a methodology for empirical research into the application of marketing metrics by Russian FMCG companies

2023-10-30 13:45:35
Analysis of the FMCG market and development of a methodology for empirical research into the application of marketing metrics by Russian FMCG companies

Candidate of Social Sciences, Associate Professor of the Department of State Medical University and System D.A. GatiyatullinaLecture 5. Product 1 1. Product 2. Marketing of services 3. The process of developing new products. Product life cycle 1. Product A product is anything that can satisfy a specific need and is offered to the market for the purpose of

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